Practical Digital Marketing
Do you want to start your journey into digital marketing and get hands-on and practical knowledge on tools, techniques and modern trends of the industry?
Join our “Practical Digital Marketing” course which is ideal for marketing enthusiasts who are willing to kickstart their knowledge of digital marketing.
The course is highly practical and interactive. All students will work on their projects using modern email marketing, advertising, research or analytical tools.
This course is for:
● Pre-launch business owners who don’t know where to get started
● Website owners who are struggling to get traffic and sales
● Anyone looking to start a career in digital marketing
● Professionals seeking to develop a solid understanding of the state of digital marketing
By the end of the course, the participants will be able to understand the main aspects of digital marketing including SEO, SMM, Google Analytics and Ads, Digital PR and more.
This course is suitable for all types of businesses (digital product, physical product, service, B2B, B2C).
Basic knowledge of English is needed.
The main processes of the course are practical lessons, discussions, workshops, tasks, task discussions.
Business Development Group provides the following benefits to the participants:
All participants will receive a 20% discount for other “Business Development Group” trainings,
You’ll also get a 10% discount card that you can give anyone to participate in any of our trainings,
The practical tasks prevail during the course as a means of mastering the material. Therefore, contact with the trainer and the delivery of the material continues beyond the working hours.
What’s Digital Marketing and How it Works
- Buyer’s Journey & Customer Lifecycle
- Constructing a Story brand
- Understanding Google Analytics and selection of
SMM (Social Media Marketing)
- Creating good selling social media posts
- Promoting yourself on LinkedIn
Social Media Advertising
- Facebook & Instagram ads
- Social Media Remarketing
- Search Engine Optimization - Technical SEO analysis
- Digital PR, Influencer Marketing & Copywriting
- Google Ads - Search Ads
- Google Ads - YouTube and Banner Ads
- Competitor Analysis - Competitor analysis tools and
how to use them
- Email Marketing - Constructing email marketing
automations and sequences
Օրերը և ժամերը՝ չորեքշաբթի՝ 19։00 և շաբաթ՝ 11։00
Ամփոփման ձևը՝ քննություն
Հավաստող փաստաթուղթը՝ սերտիֆիկատ
Դասընթացի ձևաչափը՝ օնլայն